For web design freelancers and agencies
Find businesses that need web design, while the site is new
Plenty of businesses launch on a builder in a weekend and it shows. See which new sites have no favicon, no contact form or pages that load over plain http, and email the owner.
8,019 businesses in the feed right now have no favicon.
01 · A lead
A lead, before and after you unlock it
An invented bakery that launched on a website builder.
LockedBakery
1 day old3 gapsNo faviconNo contact formLoads assets over httpAfter you unlock it
crumbandco.example
orders@crumbandco.exampleVerified
02 · The checks
The checks a web designer cares about
Each one is read from the live homepage, and each is something a visitor notices before the owner does.
- No favicon
A blank browser tab next to everyone else's logo. Small, but people notice.
- No contact form
A visitor who wants to ask something has to go and find an email address.
- Loads assets over http
The browser warns that the page is not secure.
- Copyright years behind
An old year in the footer makes a new site look abandoned.
- Table based layout
Laid out the old way, so it breaks on a phone.
- Images with no alt text
Photos with no description, for screen readers and image search alike.
- Unedited template title
The tab still shows the template's name, not the business.
- Not responsive
The page does not fit a phone screen.
03 · The builder
Know what they built it with
Every lead says which platform it runs on, so a Wix move and a Shopify theme job each get the right first line.
- Wix
- Squarespace
- Webflow
- Framer
- Shopify
- WordPress
- WooCommerce
- Custom built
Timing
Why the first week is when they say yes
Someone who has just built their own site has spent the weekend learning a builder. They have seen where it falls short, and the fixes are fresh in their mind: the missing logo in the browser tab, the contact page they never finished, the warning that the page is not secure.
That is the week a short, specific note from a designer reads as help rather than a cold pitch. Wait a few months and the site is something they have learned to live with.
A first message
A first message that shows you looked
Point at two things on their site, offer one small piece of work, and keep it short.
Toorders@crumbandco.example
SubjectTwo quick fixes for your new site
Hi, I came across Crumb & Co's new website this week. The cakes look great.
Two things caught my eye: there is no contact form, so an order enquiry means finding your email by hand, and some images load over plain http, which makes the browser call the page not secure.
I fix exactly these for small shops. Happy to do yours in a day if that would help.
How it works
Three steps to the owner's inbox
Find it the day it launches
A business shows up in the feed within a week of launching, found through its new website's first security certificate.
See what the site is missing
Every lead lists the checks it fails, out of 24, before you spend anything.
Reach a verified email
One contact unlocks the business's emails, each confirmed with its own mail server. On Pro, Freddy drafts the first message from the gaps.
Questions
Do these businesses already have a website?
Yes. Every lead has a website, which is how we find it: within a week of it going live. What you see is what that new site is missing.
Which platforms do you detect?
WordPress, Shopify, WooCommerce, Wix, Squarespace, Framer and Webflow, and custom built sites. Each lead says which one it runs on.
Can I see only sites with no contact form?
On Starter or Pro you can filter by that check, by platform and by trade. The free account sees the newest 50 leads each day.
How do I reach the owner?
Unlocking a lead shows its emails, each confirmed with its own mail server, and its social profiles where it has them. On Pro, Freddy drafts a first message from the gaps for you to edit and send.
Is there a free way to try it?
Yes: 10 free contacts once and the newest 50 leads a day, no card. Plans are on the pricing page.
Find the sites built last weekend.
Start with 10 free contacts once and the newest 50 leads a day, no card.